Share Local Media Wins Gold Mailbox Award for an Integrated Direct Mail & OOH campaign, measured by the OOH matchback – a proprietary methodology that will redefine OOH measurement moving forward

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Building on direct mail’s performance foundation, the campaign extended into out-of-home with a first-of-its-kind matchback approach designed to tie exposed individuals to customer transactions – redefining how media impact can be measured across channels. LOS ANGELES, May 20, 2026…

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